Soundbites: Immersive Audio

June 13, 2023

Soundbites: Immersive Audio

If you haven't already, let's put on a pair of headphones. Trust me, you'll want to hear this. Ah, that's better. When you sit down to read a great work of fiction, something magical happens. As your eyes scan the pages, your mind is flooded with powerful imagery. An immersive world without limitations. In immersive audio, another limitless world is created, transporting the listener to new depths and new heights. Before we dive in to immersive audio, let's understand how we got there.

Well, it all started with mono, like monochromatic or monolithic. Mono simply means sound is coming from one singular source.

From there, we have stereo. Something you may have seen printed on the cover of your favorite record. This format introduces two sources, closer to how our human ears perceive sound. But now, sound can be all around us.

Not just in front, or on either side. The latest innovation in sound, immersive audio, can take us places we've never been. Like court side seats for your favorite team in the playoffs. Shopping the colorful street markets of Marrakech. Or, to the very center of the lost city of Atlantis.

Just like that limitless world your mind created while reading, the world of immersive audio creates a sensory experience unlike any other. Invoking a powerful emotional response. This is the power of sound. The power of immersive audio. To tell better stories and take the listener on an unforgettable journey.