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Listeners Choose Podcasts to Boost Their Mental Health

Podcast production, listenership, and revenue have exploded in the last five years, with podcast revenue reaching $1.8 billion in 2022. An essential part of the media diet, podcasts entertain listeners, make commuting less dull, and help listeners learn about the world.

Why More Brands Are Gravitating To Audio Advertising

Despite an uncertain economy and a growing menu of marketing avenues, brands continue to gravitate to audio advertising in all of its manifestations, drawn to the medium’s human connection, ability to drive recall, efficacy, and low cost.

The Power of Podcasts

Podcasts have become increasingly popular in recent years, with millions of people tuning in to listen to their favorite shows on a regular basis. For businesses looking to reach new audiences and build brand awareness, podcasts can be a powerful marketing tool.