Summer isn’t just a season, it’s a vibe. For this PLAY IT episode, we teamed up with Red Bull to turn the sounds of their Summer Edition Can into an original music track.
Client
PLAY IT
Date
July 18, 2025
Services
Summer isn’t just a season, it’s a vibe. For this PLAY IT episode, we teamed up with Red Bull to turn the sounds of their Summer Edition Can into an original music track.
We captured every detail of the experience: the crack of the tab, the tap of the can, the tilt as it moves, the splash of cans landing in a cooler, and the fizz as Red Bull hits ice. These sounds became our instruments. The result is a track that’s bright, bold, and unmistakably summer.
This is Red Bull reimagined through sound. Real sounds. Original music.